B-Sides &
Passion Pieces

The tracks that didn't make the main album, but taught methe most. This is a dedicated, unfiltered space for the late-night experiments,R&D, and personal milestones that pushed my technical boundaries. Eachpiece below represents weeks of head-scratching, problem-solving, and the moments I felt my skills genuinely take a massive leap forward.

Working with tech startups that strive to make a social impact

Aluce circle

RxSaver

30-Second Ad Spot

The Blueprint

Concept Pitch Storyboarding
Asset Creation
Animation
Full Post-Production

The Story

RxSaver needed a high-impact ad to match their newly updated identity, and my concept was selected out of 12 internal agency submissions. Taking the reins entirely solo, I translated a brief text document into a fully realized broadcast spot. I owned everything from storyboarding and script collaboration to asset creation, sound design, and client reviews.

The Breakthrough

This was a massive milestone for my creative confidence. The final video was sowell-received by the client that RetailMeNot actually updated portions of thelive RxSaver website and branding to align with the visual style I established.

DePuy Synthes

2022 YTD Highlights

The Blueprint

Creative Management
Narrative Engineering
Advanced 2D/3D
Animation

The Story

Thisproject arrived as a single-paragraph request to recap a massive corporate year—and required me to dive into a sprawling email web of over 100 disconnected stakeholders to hunt down employee stories and assets. Over two incredibly intense weeks, I acted as both a production manager and motion designer, bridging corporate PR with organic employee content and editing acohesive VO script out of dozens of sources.

The Breakthrough

This piece forced me to level up my client management skills under immense pressure. On the technical side, the sheer velocity of the project pushed my After Effects and Cinema 4D workflows to a much faster, cleaner, and more instinctual level.

Salesforce

Dreamforce
Keynote Vid

The Blueprint

Co-Captaining
Concepts
Enterprise Branding
Motion Design

The Story

Working under Salesforce’s notoriously strict creative guardrails, I helped co-captain the concepts, narrative layout, and motion strategy for two high-profile keynote videos explaining how enterprise LLMs revolutionize daily workflows. Because of tight internal timelines, I fluidly transitioned from structural direction into a high-octane production support role—handling asset creation,script editing, and animation polish.

The Breakthrough

This project sharpened my ability to navigate enterprise-level brand guidelines and maintain creative integrity under scrutiny. It proved I could dissect a complex, deeply technical subject like generative AI and help mold it into a beautifully digestible keynote narrative.

Texas DHHS

Mosquito-Borne
Disease Prevention

The Blueprint

Cross-Language Production
Character Lip-Syncing High-Volume Asset Scaling

The Story

Builtfor K-5 youth, this interactive educational program required crafting an11-minute animated world from scratch in both English and Spanish. I was taskedwith editing hours of raw audio down to a tight narrative, directing the timingof an animated talking host, and building out fully illustrated environmentswith a silent audience proxy character.

The Breakthrough

Asa non-Spanish speaker, adjusting exact animation and comedic timings across twodistinct languages in a two-week crunch was an unbelievable technical puzzle.With a little translation validation from my Colombian-born mother, I learnedhow to master detailed audio editing and complex character synchronization on amassive scale.